marketing solutions

PromoNet™

PromoNet™

The PromoNet™ coupon solution is a flexible and feature-rich system that turns ordinary slot tickets into colorful, eye-catching coupons, and helps casino marketing departments deliver real-time targeted promotions at the game. The PromoNet system utilizes the existing game port to communicate with the printers and takes full advantage of the existing hardware across the casino floor. No costly modifications to the existing printers and/or the communication protocols are required.

4 easy steps:

  1. Develop a Promotional Campaign with PromoNet Campaign Development Tool
    From the convenience of a “Workstation PC”, casinos can design coupons and build triggers, integrate coupons and triggers to create promotions; and then bundle promotions to develop campaigns. [PromoNet Setup Step 1]
  2. Upload Campaigns to Promotional Server
    The campaign is then uploaded to the Promotional Server. [PromoNet Setup Step 2]
  3. The Campaigns are Downloaded to Slot Machines Across the Casino Floor
    Using GSA’s Open Standard protocols S2S (System to System), and G2S (Game to System), the campaign databases are downloaded to desired slots. [PromoNet Setup Step 3]
  4. The GEN2 Universal or GEN2 VST Universal Printer Produces Coupons as Commanded by Promotional Server
    When a promotion is launched, the Promotional Server sends dynamic data related to the coupon to each printer, via GDS (GSA’s Gaming Device Standard) protocol. [PromoNet Setup Step 4]
Couponing Made Easy
A template-based system helps casinos design and manage a wide range of promotional campaigns from the convenience of a workstation PC.
Economical Architecture
The PromoNet™ system utilizes the existing game port to communicate with the printers and takes full advantage of the existing hardware across the casino floor. No costly modifications to the existing printers and or the communication protocols are necessary.y
Expanded Graphics Memory
With the standard 8Mb chip on board, every GEN2 Universal and GEN2 VST Universal printer is equipped to store thousands of coupon permutations using hundreds of clip art objects for a wide range of promotional campaigns.
Magazine Quality Promotions
High-resolution printing, overlapping print regions and a wide variety of typefaces and sizes can be used to create sophisticated graphic elements.
Exportable Data
Campaign information may be downloaded and used to measure effectiveness of specific promotions.

PromoNet™ Specifications (PDF):